Market Research Mentorship Programme
Looking for a fresh start with a Market Research Career? CareerMate can help you get the ball rolling with a high-level guide on what to expect with a career in Market Research. We'll chat through what your options may be in New Zealand and Australia, potential study opportunities and how this may align with your existing capabilities.
Alternatively, if you're studying toward a marketing or design degree, short course or an internship, this could be the perfect programme to direct you toward your first full-time gig, whether that be in a start-up, mid-sized organisation or a larger multi-national.
We'll guide you through 3× 60-minute sessions and walk-through the following topics >>
Intro to Market Research
What is market research all about? How do businesses use it to make smarter decisions?
The difference between quantitative and qualitative research methods - don't worry we'll keep it high level!
Examples of how research informs business decisions.
Tools of the trade
Common tools used in the research field; surveys, interviews, focus groups, and data analysis.
How market research practitioners anslyse and synthesize data.
Using data visualisation to tell a story.
Careers in Market Research
Explore different roles within the industry, including agency, contracting and in-house (i.e., within a single organisation) career options.
Adjacent fields - how does Market Research link with other teams within an organisation, including Marketing, Product, Design, and Operations.
Tips and Tricks on where to start - what do employers look for, and how to develop your own portfolio or tailored CV.
Throughout each session, we'll keep room for Q&As, basic activities and discussion to aid learning. This programme will give you a taster of what a marketing career could look like for you.
Takeaways: CareerMate will provide you with some resources, including reading lists, tools and recommendations to help you navigate your self-learning as you head into a career in Market Research.
Book in a free introduction with CareerMate and we can chat through whether this programme will meet your needs.
Looking for a fresh start with a Market Research Career? CareerMate can help you get the ball rolling with a high-level guide on what to expect with a career in Market Research. We'll chat through what your options may be in New Zealand and Australia, potential study opportunities and how this may align with your existing capabilities.
Alternatively, if you're studying toward a marketing or design degree, short course or an internship, this could be the perfect programme to direct you toward your first full-time gig, whether that be in a start-up, mid-sized organisation or a larger multi-national.
We'll guide you through 3× 60-minute sessions and walk-through the following topics >>
Intro to Market Research
What is market research all about? How do businesses use it to make smarter decisions?
The difference between quantitative and qualitative research methods - don't worry we'll keep it high level!
Examples of how research informs business decisions.
Tools of the trade
Common tools used in the research field; surveys, interviews, focus groups, and data analysis.
How market research practitioners anslyse and synthesize data.
Using data visualisation to tell a story.
Careers in Market Research
Explore different roles within the industry, including agency, contracting and in-house (i.e., within a single organisation) career options.
Adjacent fields - how does Market Research link with other teams within an organisation, including Marketing, Product, Design, and Operations.
Tips and Tricks on where to start - what do employers look for, and how to develop your own portfolio or tailored CV.
Throughout each session, we'll keep room for Q&As, basic activities and discussion to aid learning. This programme will give you a taster of what a marketing career could look like for you.
Takeaways: CareerMate will provide you with some resources, including reading lists, tools and recommendations to help you navigate your self-learning as you head into a career in Market Research.
Book in a free introduction with CareerMate and we can chat through whether this programme will meet your needs.
Looking for a fresh start with a Market Research Career? CareerMate can help you get the ball rolling with a high-level guide on what to expect with a career in Market Research. We'll chat through what your options may be in New Zealand and Australia, potential study opportunities and how this may align with your existing capabilities.
Alternatively, if you're studying toward a marketing or design degree, short course or an internship, this could be the perfect programme to direct you toward your first full-time gig, whether that be in a start-up, mid-sized organisation or a larger multi-national.
We'll guide you through 3× 60-minute sessions and walk-through the following topics >>
Intro to Market Research
What is market research all about? How do businesses use it to make smarter decisions?
The difference between quantitative and qualitative research methods - don't worry we'll keep it high level!
Examples of how research informs business decisions.
Tools of the trade
Common tools used in the research field; surveys, interviews, focus groups, and data analysis.
How market research practitioners anslyse and synthesize data.
Using data visualisation to tell a story.
Careers in Market Research
Explore different roles within the industry, including agency, contracting and in-house (i.e., within a single organisation) career options.
Adjacent fields - how does Market Research link with other teams within an organisation, including Marketing, Product, Design, and Operations.
Tips and Tricks on where to start - what do employers look for, and how to develop your own portfolio or tailored CV.
Throughout each session, we'll keep room for Q&As, basic activities and discussion to aid learning. This programme will give you a taster of what a marketing career could look like for you.
Takeaways: CareerMate will provide you with some resources, including reading lists, tools and recommendations to help you navigate your self-learning as you head into a career in Market Research.
Book in a free introduction with CareerMate and we can chat through whether this programme will meet your needs.